EHR announces the promotion of Lauren Simendinger
Eason Horticultural Resources

EHR announces the promotion of Lauren Simendinger

Simendinger's new role at Eason Horticultural Resources (EHR) will be marketing and media specialist.

Eason Horticultural Resources (EHR) announces the promotion of Lauren Simendinger to the position of Marketing and Media Specialist. Simendinger has been an employee of EHR for 8 years, working in the company’s Perennial Department as a Sales Support Specialist. In this time, she has been instrumental in producing its annual reports, such as the EHR Hot New Perennials and New Variety Lookbook publications, as well as providing numerous marketing pieces. She brings 12 years of design and digital media experience to her new position.

EHR represents over 400 vendors and breeders and provides sales support to over 40 national sales representatives. The company’s goal is to strategically promote and support these integral members through marketing and media efforts. In this new position, Simendinger will further propel this goal by planning, executing and managing all promotional material, both digital and print, and marketing EHR initiatives, programs and events. This opportunity will help EHR continue to drive and manage its marketing and business development efforts.

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