EuroAmerican joins HGTV HOME Plant Collection growers network

NASHVILLE, Tenn. – The HGTV HOME Plant Collection has announced an alliance with EuroAmerican Propagators based in Bonsall, Calif. The partnership begins in 2016, according to Randy Hunter, managing partner of Agricola Management Group.

EuroAmerican will begin offering HGTV HOME Expressions Annuals Combos as young plants, pre-finished and finished products beginning Spring 2016. Patio Veggies, Essential Perennials and Smart & Stylish Shrubs will begin to be offered later in 2016. In addition, EuroAmerican will become a primary product development partner for Agricola and the HGTV HOME program.

“This is a significant opportunity in the continued development of HGTV HOME Plants and an important strategic alignment for our program, creating the only One-Stop source for all the HGTV HOME Plant programs for both growers and retailers,” said Hunter. “Our new alliance with EuroAmerican also solidifies our supply chain for wholesale and retail growers and opens the HGTV HOME opportunity to growers and retailers previously without access. EuroAmerican is recognized as a leading grower and young plant producer and they will strengthen our grower team significantly.”

Roy Lillywhite, executive manager of sales with EuroAmerican Propagators echoed Hunter’s enthusiasm for the alliance.

“We are especially pleased to become a strategic growing partner for the HGTV HOME Plant Collection," he said. "EuroAmerican is committed to growing the highest quality liners utilizing the best plant genetics on the market. We are also known as a house of brands and the addition of the HGTV HOME brand allows growers and retailers more streamlined access to their dynamic brand and growing program.”

Founded in 1992, EuroAmerican Propagators is recognized as a premier industry grower, a key young plant supplier and reliable source for pre-finished annuals for wholesale growers and garden center growers alike. The award-winning nursery produces a spectrum of annuals, patio vegetables and herbs along with perennials and shrubs at its 63-acre facility in sunny Bonsall, Calif. EuroAmerican promises “Better Plants from Better Light,” a reflection of its longer days and brighter light in southern California. For more information, visit www.pweuro.com.

For additional information on the various lines in the HGTV HOME Plant Collection, please visit www.hgtvhomeplants.com or contact info@agricolamanagement.com.