Photo courtesy of Premier Tech
Editor's Note: This article originally appeared in the July 2025 print edition of Greenhouse Management under the headline “A shared passion for growth.”

We are honored to sponsor Greenhouse Management's Growing Media Market Report for the second consecutive year. This partnership reflects our passion for innovation and our commitment to supporting growers with the tools and knowledge they need to succeed in today’s dynamic world.
As someone who grew up in the ornamental industry at my family’s garden center in St. Louis, Missouri, I am proud to lead as commercial director of ornamental horticulture at Premier Tech — a company whose innovations I’ve witnessed my entire life.
With over 100 years of history, Premier Tech has grown alongside an industry defined by transformation. From our beginnings in the peat moss market in 1923 to revolutionizing horticulture with the launch of PRO-MIX® in 1968, our journey has always been about innovation, quality and consistency. In 1983, we assembled a team of scientists to produce high-quality mycorrhizal inoculum under aseptic conditions, setting new industry standards for purity and quality. By 2003, we introduced PRO-MIX® with biofungicide, a groundbreaking biological control agent. Most recently, in 2024, we integrated AGTIV® technologies into our branding to reflect our commitment to biotechnologies that help growers cultivate healthier plants and optimize crop performance.
These milestones have shaped who we are today: a global leader in horticultural solutions. Our story is one of innovation, ingenuity and forward-thinking — a testament to the power of vision and the dedicated people who have brought it to life.
At Premier Tech, innovation extends beyond products — it is in how we care for our planet and our communities. Through responsible peatland management, restoration projects and eco-responsible practices, we ensure that our actions contribute to a more sustainable future for generations to come.
This report offers a unique opportunity to celebrate our shared passion for growth, innovation and sustainability. Together, let’s push boundaries, embrace possibilities and nurture a legacy of excellence in growing media.

Warm regards,
Tony Beckmann
Ornamental Commercial Director
Premier Tech Growers and Consumers
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