Gauging the retailers

Sister publication Garden Center recently released the 2011 State of the Industry report. For the third straight year, the 2011 survey shows the garden center market has achieved little movement – up or down. But the industry held its own compared to how it did in 2010 and in 2009.

To help improve sales to your garden center customers, read what the retailers are saying about plant sales in 2011, including consumers' favorites.

What was the best-selling green good at your store in 2011?

Are you actively involved in any farmer’s markets (either hosting events at your store or displaying your goods at an established market)?

Two-year comparison (2010 vs. 2011) How did sales of annuals do at your garden center?

Please rate how important these common annual traits are to your customers.

Two-year comparison (2010 vs. 2011) How did sales of perennials do at your garden center?

Please rate how important these common perennial traits are to your customers.

Two-year comparison (2010 vs. 2011)
Describe how edibles (vegetables/fruits :: seeds/starts) did at your store.