While you may not become an international Internet sensation, going viral on the local level can be an effective marketing tool. Nicolas Boillot, CEO of HB Agency, an integrated marketing firm, gives tips on how to garner attention online, and what to do if a company mistake makes the rounds in cyberspace.
Latest from Greenhouse Management
- Voting now open for the National Garden Bureau's 2026 Green Thumb Award Winners
- WUR extends Gerben Messelink’s professorship in biological pest control in partnership with Biobest and Interpolis
- Lights, CO2, GROW!
- Leading the next generation
- The Growth Industry Episode 8: From NFL guard to expert gardener with Chuck Hutchison
- The biggest greenhouse headlines of 2025
- Theresa Specht
- 10 building blocks of plant health