ALEXANDRIA, VA –The American Floral Endowment (AFE) announced at its annual fundraising dinner on Sept. 19 the appointments of Gabriel Becerra as AFE’s new Chairman-Elect and Randy Tagawa as the newest trustee.
Golden Flowers’ President Gabriel BecerraGolden Flowers’ President Gabriel Becerra begins his term as chairman-elect after serving as an AFE Trustee for the past seven years.
"I think the endowment is extremely fortunate that Gabriel is willing to take on this chairmanship", current Chairman Paul Bachman said. “He is a highly-respected trustee and has had great success in helping the U.S. and Colombian floral industries work together for the common good."
Becerra has a long history of supporting the industry through committee work with the Society of American Florists (SAF), The Flower Promotion Organization (FPO), The Colombian Flower Council, the Association of Floral Importers of Florida (AFIF) and the Wholesale Florist & Floral Supplier Association (WFFSA).
Becerra will assume his two-year chairmanship in September 2014 and continue AFE's work of funding research and scholarships for the industry.
Additionally, Colorado-based Tagawa Greenhouse Enterprises CEO Randy Tagawa was appointed to a three-year term on the AFE Board, where he will also serve on AFE’s Production and Post-Harvest Scientific Research Committee.
.jpg "Randy Tagawa Photo")
Tagawa Greenhouse Enterprises CEO Randy TagawaTagawa is a major shareholder for Tagawa Greenhouses and vice chairman of Hortica Insurance Company. He joined the Denver Botanical Gardens’ Board of Trustees in 2012.He is co-inventor for three patents regarding plug transplanting equipment and processes. He has a patent pending on a new growing and shipping system for seedlings and other young plants and also on a vertical wall display unit for plants.
Latest from Greenhouse Management
- Voting now open for the National Garden Bureau's 2026 Green Thumb Award Winners
- WUR extends Gerben Messelink’s professorship in biological pest control in partnership with Biobest and Interpolis
- Lights, CO2, GROW!
- Leading the next generation
- The Growth Industry Episode 8: From NFL guard to expert gardener with Chuck Hutchison
- The biggest greenhouse headlines of 2025
- Theresa Specht
- 10 building blocks of plant health
