Bart Sneek joins HilverdaFlorist as commercial director

Bart Sneek has been appointed as the new commercial director of HilverdaFlorist and thus joins the management team. Sneek succeeds Melchior Moen, who recently left HilverdaFlorist.

Sneek is no stranger to the company and has worked for HilverdaKooij before. After a period of working at PanAmerican Seed, he returns to HilverdaFlorist to work on a powerful organization focused on growth and innovation.

With a strong commercial focus, Sneek will be the link between sales, marketing, breeding and the market/ customers.

With Sneek as commercial director, the management is complete, consisting of production and R&D Director Arthur Koekkoek and Financial Director Marc Rost.