Bayer CropScience appoints head of marketing

Environmental Science, a division of Bayer CropScience LP, recently announced the appointment of Glenn Rougier as head of marketing for the North American turf and ornamentals (T&O) business. In his new role, Rougier is responsible for driving best-in-class innovation, portfolio development, communications and customer programs through his integrated team. His leadership will help ensure that Bayer continues its journey of marketing excellence through strong customer intimacy and global collaboration. 

“Glenn brings a wealth of unique insights and experiences,” said Mark Schneid, chief marketing officer of Bayer Environmental Science. “His diverse strategic background and history with Bayer will help us continue our journey to provide best-in-class customer relationship management and insight-driven innovation.”