W. Atlee Burpee Company, has named Benjamin Lacson, president of Pennsylvania-based Burpee and its subsidiary companies.
The announcement was made by George Ball, chairman and chief executive officer of the 140-year-old privately owned company.
Lacson joined Burpee in 2008 and has more than 35 years of experience in all phases of the horticulture industry. He initially served as Burpee’s vice president of production and product development, before becoming the company’s senior executive vice president and chief financial officer in 2012.
A native of the Philippines, the new Burpee president moved to the United States in 1977, and during his tenure at Burpee has been instrumental in enlarging the company’s presence both in Western Europe and in India where they are experiencing record sales.
“Ben Lacson’s experience and insight into the home gardening industry’s current status as well as where it is headed insures that Burpee will continue to lead in all facets of the business,” Ball said.
Burpee is reported to be the nation’s leading home gardening company, selling seeds and plants both at major national retailers and nurseries as well as through its home catalog and website, www.burpee.com.
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