Chiquita Brands has introduced FreshRinse, a produce wash that reduces microorganisms on leafy greens and better maintains freshness. When compared to traditional chlorine sanitizers, FreshRinse has been found to be of superior microbial efficacy. Also with FreshRinse, fresh produce does not undergo the chlorine sanitation process and therefore better retains its natural color and aroma.
Commercial application of FreshRinse has been scientifically validated. It has worked under salad manufacturing conditions and yielded positive consumer experiences.
FreshRinse is acceptable for use on both conventional and organic produce. Its ingredients decompose to environmentally safe and friendly compounds that pose no harm to the environment.
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