The October issue of Consumer Reports’ ShopSmart magazine reports that women shoppers are still in a penny pinching mode, holding back on making major purchases of expensive items like jewelry, furniture and appliances. However, more women are treating themselves with other products and services, including flowers.
A July survey of more than 1,000 women from across the country indicated that they are more willing to treat themselves compared to a similar survey done in January. Within the past 30 days of when the July survey was conducted 20% of women indicated they had purchased fresh flowers. This was a 7% increase over the January results.
Pictured: A nationwide survey of women shoppers in July found they were more willing to treat themselves to products like flowers than they were in January.
Latest from Greenhouse Management
- Voting now open for the National Garden Bureau's 2026 Green Thumb Award Winners
- WUR extends Gerben Messelink’s professorship in biological pest control in partnership with Biobest and Interpolis
- Lights, CO2, GROW!
- Leading the next generation
- The Growth Industry Episode 8: From NFL guard to expert gardener with Chuck Hutchison
- The biggest greenhouse headlines of 2025
- Theresa Specht
- 10 building blocks of plant health