Danziger appoints Anna Chernyavsky to sales position

Chernyavsky will serve as director of sales for bedding plants and perennials.


MISHMAR HASHIVA, ISRAEL – Danziger recently announced the appointment of Anna Chernyavsky as director of sales for bedding plants and perennials, according to a press release. In addition, she will also be directly in charge of the U.S. and U.K. markets.

“We are sure that with her experience, knowledge and sharp business skills, Anna will lead Danziger to further growth, and together with our partners, will bring our industry another step ahead,” said Gaby Danziger, CEO. Chernyavsky joined Danziger in August 2016, with vast experience in global B2B sales, according to the release.

In her previous position, Chernyavsky served as senior sales manager for the European market at Keter Plastics, a leading Israel-based company. She has been working with top executives, including global and local businesses, buyers and other senior-level decision makers with the largest retailers in Europe.
Chernyavsky holds a master of arts in German and English linguistics from Essen University, Germany, and an Executive MBA from the University of Haifa, Israel.

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With the addition of Ms. Chernyavsky, Chanochi Zaks, vice president, will be responsible for special projects and product development.

“Chanochi is a well-known and much appreciated personality in our industry," said Micha Danziger, chairman of the board of directors. "With his enormous experience and sharp understanding of the business, he has been a critical factor in our growth for over 20 years. Therefore, we are certain that his business development skills and experience will allow us to take more focus on growth engines and bring Danziger’s strong and unique abilities to more markets and products.”