OFA releases multi-year strategic plan

Association’s strategic plan outlines its vision for serving members, horticulture industry


OFA—the Association of Horticulture Professionals has released its strategic plan for the next 3 years. The plan outlines the association’s vision for serving its members and the horticulture industry. The plan establishes a framework for achieving long-term objectives including becoming a worldwide resource for information, a trusted source for professional development and a key facilitator for industry buyers and sellers. The plan also outlines core organizational values including visionary leadership, responsible stewardship, professional development, business success and entrepreneurship, absolute integrity, and a series of 1- and 3-year goals.