An early morning two-alarm fire on Jan. 21 at Pleasant View Gardens in Loudon, N.H., destroyed a 1-acre greenhouse range. The greenhouse that was destroyed was one of the company’s oldest and 11 acres still remain. The company was able to salvage about 25% of the production space and expects to have it up and operating within a few weeks.
The Concord Monitor reported that Pleasant View facilities manager Russ Elkins received a phone alarm warning that was triggered when the temperature dropped in the greenhouse. Elkins arrived to find the fire burning. He called 911 resulting in firefighters from six surrounding towns responding to the fire, which was contained within an hour.
The paper said officials from the state fire marshal's office have begun an investigation into the fire’s cause. A state environmental official also inspected an adjacent chemical storage building that was burned to ensure no leakage had occurred.
Elkins told the paper the greenhouse was about half-filled with young annuals. He estimated that it would cost at least $1 million to rebuild the greenhouse.
The company has opened an area not normally used for production to ensure continued supply of plant material. Pleasant View is looking at its options to rebuild and plans to have new production in place by April 1.
Latest from Greenhouse Management
- Voting now open for the National Garden Bureau's 2026 Green Thumb Award Winners
- WUR extends Gerben Messelink’s professorship in biological pest control in partnership with Biobest and Interpolis
- Lights, CO2, GROW!
- Leading the next generation
- The Growth Industry Episode 8: From NFL guard to expert gardener with Chuck Hutchison
- The biggest greenhouse headlines of 2025
- Theresa Specht
- 10 building blocks of plant health